Monthly Archives: November 2012

The Universal Language

The minute you, your business, or your life starts to make music is the minute you, your business, or your life starts to speak the universal language.

Music. It may just be the only thing we all agree on.

Which is exactly why you must go make it.

#LTMP

We Are All In Sales

A sale occurs when perceived value exceeds cost.

Coaches: Players buy in when they realize the championship is worth the cost of practice.

Teachers: Students buy in when they see their future success is worth the time studying.

Not getting buy in? It’s probably because the cost is blinding your client, student, or players from seeing the value.

Reverse that: blind them with value and cost will leave their perception.

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