Episode 187: Effortless with Greg McKeown

Greg McKeown has dedicated his career to discovering why some people and teams break through to the next level—and others don’t.

The definitive treatment of this issue is addressed in McKeown’s New York Times and Wall Street Journal bestseller, Essentialism: The Disciplined Pursuit of Less.  As well as frequently being the #1 Time Management book on Amazon, this book challenges core assumptions about achievement to get to the essence of what really drives success.

McKeown is the CEO of McKeown Inc. Clients include Adobe, Apple, Google, Facebook, Pixar, Salesforce.com, Symantec, Twitter, VMware and Yahoo!.

His writing has appeared or been covered by The New York TimesFast Company, Fortune, HuffPost, Politico, and Inc. Magazine. He is among the most popular bloggers for the Harvard Business Review and LinkedIn’s Influencers group: averaging a million views a month.

In this latest episode of Good / True / & Beautiful, Ashton interviews Greg on his latest book, Effortless.

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Using your notes…

Every day you can stop, reflect, and ask two questions…

‘What’s working?’

&

What’s not working?’

A simple pause amidst the noise just may let the music start to play.

At the center of the universe…

…there is a jazz trio: joy, generosity, and reciprocity. The music they make creates endless waves – each named ‘gift’ – upon which we can surf with our lives, relationships, and vocations.

At the center of our individual, small worlds, there is a scorecard and endless games that involve boundaries, rules, fouls, and the tallying of points as time expires.

Which center will you pledge your allegiance to?

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