All too often, motivation isn’t sprung until death is on the horizon.

Until the company is about to go under, there’s no motivation for a decrease in spending.

Until the diagnosis is heart failure, there’s no motivation for heart health.

Until there’s 3 hours before the test, there’s no motivation to study.

Until your sales funnel diminishes, there’s no motivation to prospect for new business.

Case in point: don’t let motivation be too little too late.

Lacking in motivation? Talk to your future self.

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