Author Archives: Ashton Gustafson

Addition and Subtraction

The ego is always seeking addition. It must always be on the hunt for something to be added with hopes of tasting artificial contentment in the never-ending spiral of discontentment. As the twelve steppers say, it just needs more and more of what’s not working.

The True Self is always content and loves the art of subtraction. It needs nothing to be added. It knows that more and more of less and less is the narrow path to The Well that never runs dry.

Put this in your pocket…In the formless realm, you’d rather surrender and let go than hunt and gather.

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Episode 187: Effortless with Greg McKeown

Greg McKeown has dedicated his career to discovering why some people and teams break through to the next level—and others don’t.

The definitive treatment of this issue is addressed in McKeown’s New York Times and Wall Street Journal bestseller, Essentialism: The Disciplined Pursuit of Less.  As well as frequently being the #1 Time Management book on Amazon, this book challenges core assumptions about achievement to get to the essence of what really drives success.

McKeown is the CEO of McKeown Inc. Clients include Adobe, Apple, Google, Facebook, Pixar, Salesforce.com, Symantec, Twitter, VMware and Yahoo!.

His writing has appeared or been covered by The New York TimesFast Company, Fortune, HuffPost, Politico, and Inc. Magazine. He is among the most popular bloggers for the Harvard Business Review and LinkedIn’s Influencers group: averaging a million views a month.

In this latest episode of Good / True / & Beautiful, Ashton interviews Greg on his latest book, Effortless.

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Using your notes…

Every day you can stop, reflect, and ask two questions…

‘What’s working?’

&

What’s not working?’

A simple pause amidst the noise just may let the music start to play.

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