success | Ashton.Gustafson

Apr 03 2013

Business, Creativity, Leadership, success

Catering…Just How They Like It.

Starbucks wins everyday with one great question – What can I get started for you today?

Sure that’s similar to “how do you like your coffee”, but that question only has two answers (regular or decaf). On the other hand, the question that Starbucks proposes has hundreds of thousands of options.

When is the last time you asked a customer what you could start for them today?

How often do you ask a customer his/her preference with things like phone calls, texts, email, surveys, tweets, etc.?

You don’t have to be a barista to see that even with something as simple as coffee you and your customer probably have varying definitions of why you’re connecting to do business.

Ask. Then cater to the response.

Your fancy cappuccino machine means nothing to a guy looking for a latte.

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Apr 01 2013

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Change The World, Imagination, Leadership, success

Inside Out and Already

The world you will fabricate on the outside will be a reflection of what’s already inside of you.

The most glorious word of the last sentence is already…

What’s already inside of you will create what’s outside of you.

However, most will look outside to complete what is inside. There’s not a another person, book, quote, or belief that is going to get you to your dreams.

Hear this…you are completely

capable,

worthy,

and already wired with the what you need to succeed.

Success is taking the voice that is already inside of us outside.

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Mar 29 2013

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Change The World, Creativity, Discipline, Focus, Leadership, success

Engaging With Now & A Universal Ring of Keys

There are keys you can turn right now in a number of doors that will move, make, or break moments 5, 10, and 100 years from now.

The challenge of engaging with this moment right now is actually believing that this dot called March 29, 2013 is a doorway to a dot called March 29, 3013.

It is.

It very much is.

Sure, there are billions of doors that we don’t hold the key to. I get that. Somewhat peaceful isn’t it?

However, I’ll argue that we forget or don’t realize how many universal keys we carry in our pockets and never use.

Where are your keys? Connects the dots.