Your biggest advantage is in your weirdness…your difference…and not in your similarities with others.
We’ve often discussed here that Customer Care > Competition Concern.
I assure you this is true.
When you’re always looking over your shoulder and concerned with the competition, more often than not, you become what you never wanted to be…more like them.
Here’s the best news of today. There’s something about you, that’s…well…you.
And that’s all you need.