If you’re looking for some reading this summer, here’s a few books I’ve read this year and would recommend. Enjoy.
On Looking
Alexandria Horowitz gives us all an elbowing nudge as a reminder of what we look over, look around, miss, and miss out on. You’ll see what I mean when you read her words.
Moonwalking With Einstein
You didn’t know there were such thing as mental athletes did you? This one takes some time and focus, but it’s a lovely peek into how our memory works (or how much we think we know at this time about the plumbing of the mind).
The Wisdom of Insecurity
Here’s the CliffsNotes: Anxiety is too much future in your presence and guilt and shame is too much past in your presence. Now > Then and There.
The Everything Store
A very interesting look behind the walls of a relentless company and relentless man, Jeff Bezos. They leave an empty seat in every corporate meeting as symbol of the customer being in the meeting and having a say. Love that.
Leonard da Vinci: Flights of the Mind
I left this book with two thoughts: 1) Genius is much more organic than we’ve been told and sold that it is. 2) Art is a three-way fight between man, mind, and soul.
The Innovator’s Dilemma
From here on out, here’s the winning business model: Where there’s peace, disturb it.
Memos from the Chairman
I’ll read this again and again. It’s hilarious and drills home the appreciation of the dollar, paper clips, and turning off the lights when you leave a room.
Uncertainty: Turning Fear and Doubt Into Brilliance
This book has probably moved into my top 20 list and is the perfect read for anyone that is about to graduate from school, looking to start something, take a chance, or go after a dream.
Ashton.Gustafson 